Seven Wins, Still Red: Why Win Rate Lies

Why a 70% win rate can still lose money, why a tighter stop loss is not a free fix, and how to retest your strategy properly.

Seven Wins, Still Red: Why Win Rate Lies#

You won 7 trades and lost only 3. And your account is still down. Here is why, and what to do about it.

1. Count rupees, not green rows#

Win rate alone tells you nothing. What matters is how much you make when you win versus how much you lose when you lose.

TradesPer tradeTotal
Wins7+โ‚น500+โ‚น3,500
Losses3โˆ’โ‚น1,500โˆ’โ‚น4,500
Net (before costs)10โˆ’โ‚น1,000

A 70% win rate, and still a loss of about โ‚น100 per trade, before brokerage and taxes.

2. The quick formula: expectancy#

Expectancy per trade = (Win rate ร— Avg win) โˆ’ (Loss rate ร— Avg loss) โˆ’ Costs = (0.7 ร— 500) โˆ’ (0.3 ร— 1500) โˆ’ costs = 350 โˆ’ 450 โˆ’ costs = โˆ’100 โˆ’ costs

If this number is negative, more trades only means more losses.

3. The tempting fix: "I'll just make my stop loss smaller"#

It sounds like simple maths: halve the loss, keep the wins. But it does not work that way.

  • A tighter stop gets hit more often. Some of those 7 winners dipped before they worked; now they become losers.
  • Gaps and slippage can make real losses bigger than the stop you planned.
  • So you have not just changed the loss size. You have changed the strategy.

4. What to do instead#

  1. Log four numbers together for every strategy: win rate, average realised win, average realised loss, and costs (brokerage, taxes, charges).
  2. Change one rule at a time. Stop, target, entry: any change makes a new strategy.
  3. Retest the whole thing on past data before trading it live. Don't just edit the losing column.
  4. Don't trust 10 trades. A small sample is not proof of an edge. Look at many trades across different market conditions.

5. Backtest it properly#

TradingLead lets you chart, replay and backtest your strategy on real Indian market data, so you can see the real expectancy before risking money.

๐Ÿ‘‰ Try it free: tradinglead.in

Educational content only. The numbers above are a fictional example, not investment advice. Trading involves risk, including loss of capital.

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